Social Media Outcomes

Recent projects helped the UNO Social Media Lab focus on data science and outcomes Read more...

Focus On Data and Tech Law

Behind every online click or gamer movement are large amounts of computer code and user data. We need better ways to understand, protect and verify data. On my recent visit to Chicago, I stopped by three entrepreneurial hot spots to observe trends. Beyond the glitz of tech open spaces, there is a deeper discussion about how to develop products and monetize markets. Read more... 

Social Media Measurement and Management

Social Media Measurement and Management will be available soon. From personal branding to advanced data, learn about goals and impact.

Using Social Media in Creative and Collaborative Marketing

Use social media to strengthen relationships that may advance content marketing efforts. Read more on my Linkedin blog...

Social media marketing is great for listening to customers, reputation management and finding trending topics, Crestodina says, “but where social and search really converge is in the underrated and …super powerful use of social as networking tool.”

https://www.linkedin.com/pulse/social-media-collaboration-creative-content-marketing-lipschultz/

Entrepreneur Peter Shankman Has Four Simple Rules

Learn more at my Linkedin blog site.

Marketing Data Science

You do not need a lab coat to use data science in social media testing and optimization. Read more on the blog.