Dr. Lipschultz is Peter Kiewit Distinguished Professor, UNO Social Media Lab and School of Communication, University of Nebraska at Omaha. Contact him @JeremyHL on Twitter.
Facebook-promoted posts helped Loessfest 2014 in Council Bluffs, Iowa beat attendance goals by driving website traffic, raising awareness and reinforcing messaging through traditional radio promotion. Read more at the Huffington Post business page.